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	UPICKEM Custom Contest Engine Contest Types Features & Benefits Revenue Generation Pricing UPICKEM National Contests National Contests • College Basketball • Pro Football • Golf Grand Slam • College Bowl Games • Auto Racing • Big Game Challenge • Red Carpet Awards • World Cup Soccer • Go for the Gold Hockey Features & Benefits Revenue Generation Pricing Basketball 2010 Available on Smart Phones College Bowl Games Calendar jan feb mar apr may jun jul aug sep oct nov dec Mid December through Early January Demographics  Young and Middle-Aged Males 42% men 25-54 35% have household income greater than $75,000 How It Works Players pick who they think will win each of the 32 bowl games Players guess score of championship game as the tie-breaker Second Street provides national weekly and overall prizes Game administrators can add local prizes Request Pricing Customer Example >> Example National Contests • College Basketball Tourney • Pro Football • Golf Grand Slam • College Bowl Games • Auto Racing • Big Game Challenge • Red Carpet Movie Awards • World Cup Soccer • Go for the Gold Hockey Our Clients >> Client Testimonials
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